Agency Services

Digital marketing

Guide: Moving successfully through the stages of digital integration

March 1, 2012 | Author: Ignition

Among established agencies, how many would you say have fully and successfully made the transition from “traditional” to “digital?” Ignition’s answer is only about 20%. That’s not to say the other 80% aren’t doing any digital work; of course most of them are. But that doesn’t mean they have crossed the digital chasm.

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